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       Marketing & auth pages — kept in sync with the Allow list
       in /public/robots.txt. Homepage carries the highest priority
       because it's the conversion target for Google Ads + organic.
       lastmod bumped 2026-06-12 to reflect the SEO content overhaul
       (new H1, hero subhead, feature cards, FAQ section). Tells
       Google "this page changed materially, re-crawl me."
       ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ -->
  <url>
    <loc>https://www.trussapp.online/</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/register</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/login</loc>
    <lastmod>2026-02-13</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.6</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/forgot-password</loc>
    <lastmod>2026-02-13</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/terms</loc>
    <lastmod>2026-02-13</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/privacy</loc>
    <lastmod>2026-02-13</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.3</priority>
  </url>

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       Blog — index + 5 posts launched 2026-06-12.
       Index gets weekly changefreq because new posts will land
       there. Posts get monthly because content is evergreen but
       periodic edits (typo fixes, new internal links) should
       trigger re-crawl. Priorities 0.7 for posts reflects high
       SEO value vs. login/forgot-password but below homepage/
       register. Maintenance contract: when a new post lands in
       /app/backend/blog_posts/, append a matching <url> block
       here and bump the /blog index lastmod to that post's date.
       ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━ -->
  <url>
    <loc>https://www.trussapp.online/blog</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/blog/why-ai-order-intake-beats-traditional-ocr-for-fishbowl-users</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/blog/improving-data-accuracy-in-your-fishbowl-inventory-system</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/blog/optimizing-fishbowl-operational-efficiency-for-wholesale-distributors</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/blog/starter-plan-scale-your-fishbowl-order-intake</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>
  <url>
    <loc>https://www.trussapp.online/blog/professional-plan-fishbowl-order-automation-for-high-growth-teams</loc>
    <lastmod>2026-06-12</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>

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